
One of Dubai's most popular shopping attractions is getting a major upgrade! Mall of the Emirates, situated along Dubai’s Sheikh Zayed Road, is a premier destination that seamlessly blends luxury shopping, diverse dining and world-class entertainment.
Home to over 630 retail outlets, including renowned designer brands like Chanel, Gucci and Louis Vuitton, the mall offers a comprehensive shopping experience. Beyond retail, visitors can enjoy unique attractions such as Ski Dubai, the Middle East's first indoor ski resort, Magic Planet, a vast family entertainment center, and VOX Cinemas, featuring 24 screens with options like IMAX and 4DX.

Mall of Emirates Expansion Plans Revealed
Retail and hospitality giant Majid Al Futtaim just announced a AED 5 Billion expansion plan, set to bring in 20,000 sqm's of brand new space for dining, shopping and entertainment.
In celebration of its 20th anniversary, Mall of the Emirates is setting the stage for an exciting new chapter with a transformative expansion that aligns with its ambitious 2030 vision — a future-forward concept dubbed the “Mall of New Possibilities.”
This next phase of development promises to reshape the way visitors experience the mall, blending innovation, leisure and lifestyle. At the heart of this transformation is the launch of a vibrant new indoor-outdoor precinct, designed to bring a fresh energy to the iconic destination.
Shoppers and visitors can look forward to a dynamic mix of fast-casual dining options and immersive entertainment zones, tailored for all ages.
A standout feature of the project is the mall’s first-ever outdoor F&B courtyard, set to open in early 2027. Designed as a flexible, multipurpose space, the courtyard will offer a unique al fresco experience, morphing into a lush green oasis during Dubai’s cooler months — the perfect backdrop for casual hangouts, seasonal events or simply soaking in the open-air ambiance.
With this bold expansion, Mall of the Emirates isn’t just evolving, it’s reimagining what the future of retail and lifestyle destinations can look like in Dubai and beyond.
Commenting on the development, Khalifa Bin Braik, CEO of Majid Al Futtaim Asset Management, said:
Two decades ago, Mall of the Emirates set a new benchmark for retail and entertainment in the region. Today, we’re building on that legacy with a bold investment that redefines what a mall can be. This transformation goes beyond physical expansion — it’s about creating new ways for people to connect, unwind, and be inspired, all in one destination. As we mark 20 years, our focus is firmly on the future. By introducing world-class wellness, cultural, and dining experiences, we’re enhancing quality of life and supporting Dubai’s vision as a global city — all while remaining committed to innovation and sustainability at every step.
From pioneering indoor ski slopes to now launching its first-ever outdoor courtyard, Mall of the Emirates continues to lead the way in redefining the retail experience. As the next few years approach, visitors can look forward to a more immersive, interactive and inclusive destination than ever before.
What are you most excited to see?